UFC: Dana White announces Lorenzo Fertitta to join UFC on full time basis (06/18)
Written by Rick From Chicago on June 18th, 2008 in Business, Fitness, MMA, Magazine Covers, News, Sports, UFC, Video Clips. 281 views
Casino mogul and UFC co-owner Lorenzo Fertitta
This may or may not be news to people in the mixed martial arts world, but from a business perspective, UFC President Dana White believes he has secured an amazing business talent who will help expand and navigate the on going success of the UFC.
Lorenzo Fertitta an original financer of the 2001 Zuffa purchased UFC, happens to run the billion dollar empire Station Casinos in Las Vegas. He has been a behind the scenes fixture in the UFC for quite some time, and as a majority owner of the brand it was announced today that he will now put full concentrated effort in day to day operations of the UFC.
Fertitta plans to continue global development in other untapped markets, spreading marketing, promotions and live events across the globe, in addition to getting the sport sanctioned in key markets (such as New York city).
Dana White believes this is a historic day for the UFC’s rapid fanbase growth, however many were speculating otherwise of a gigantic announcement than today’s news.
Lorenzo and Frank Fertitta on the 05/05/08 issue of Forbes
Check out Dana White bench press 315 pounds in this clip below.
June 20th, 2008 at 8:04 pm
[...] The UFC President was on the Opie and Anthony show on XM Satellite Radio Wednesday morning, just hours before announcing Lorenzo Fertitta would join the UFC full time. [...]